Digital engagement and participation

Group of students with a dog and one girl skateboarding

Your core MSL System comes with everything you need to engage with your students, encourage participation in college life, campus engagement across multiple sites and manage activities and initiatives that complement and enrich their learning experience.

Build rich participation data every time your students engage with your services and activities and enable targeted, relevant content on your students' favourite devices.

Make business decisions and develop new participation strategies using the 150+ real-time reports available as standard in your self-service reports area.

Learn more about these topics:

Website & App Communications & Feedback Student Groups & Activities MSL Student Group Finances & MSL Grant Applications Events & eCommerce Door Entry & Venues Management eCommerce



Website & App

Accessible & responsive websites

Example of a Welcome Week microsite with red banner and welcome week logoKeep content fresh and your students coming back with our eye-catching web designs, intuitive navigation and flexible page templates. Personalisation, accessibility (WCAG 2.0 standards) and mobile responsiveness ensure everyone can use your site and find the information they need.

Design options & content management

Beautiful bespoke designs or modern eye-catching templates - the choice is yours and our talented in-house design team can create your site for you or work with your own designs.

Your non-technical staff can easily create and manage their own content across your main website - as well as events and ticket microsites, dedicated online shops, venues and student hub sites for geographically diverse campus engagement - using our intuitive WYSIWYG editor.

StudentLink app - student engagement on the  move

Keep your students connected with all the great stuff you offer on your own StudentLink app. It's not just a mobile version of the website; it's your shop in their pocket, a ticket to a big night out, their own clubs and societies memberships and news in one place, the opportunity to vote in elections even when they're not in college and ID for when they've lost their college card.

  • Vote in elections
  • Buy clubs and societies memberships
  • See up-to-date content based on their memberships, activities and interests
  • Buy products and see their app purchase history
  • Buy tickets for events
  • Share content and interactions with their social profiles

**WEB TOUR - watch the tour of StudentLink+ and its mobile engagement resources.** 

Managing your StudentLink app content is made easy as it uses the same Content Management System and admin areas as your website - so there's no duplication, no risk of out of date news and no issues around stock control for shop items and tickets.



Communications & Feedback

We've built in lots of interactive ways for you to stay in touch with your students, encourage feedback and demonstrate the positive impact you make.

Personalised email & opt in SMS

Create and send beautiful branded emails direct from your MSL Message Centre. Devise your own templates or create new designs as you need them.

Ensure students always receive relevant and timely information based on their interests, club memberships, purchases and where they are on their college journey using powerful segmentation.

Let your student groups committee members message their members directly using your email templates to keep branding looking its best.


The MSL Message Centre has helped us establish a fortnightly comms programme which we send out by email to members to let them know what we are working on. The segmentation we can do now through the MSL System is key for this communication and we can now demonstrate both the Union’s impact and the value of our students’ feedback and suggestions on the student experience.- Harper Adams Students' Union

Read the Harper Adams Students' Union case study.


Mailchimp & DotDigital integrations

If you're already using Mailchimp or DotDigital then we can offer integration with your student data into either of those platforms so there's no need to move data from one place to another.

Surveys, polls & idea lists - encourage student participation

An Ideas List showing suggestions and votes up and down

Get your student groups or any other member categories involved in informal decision making, campaign promotion and planning activities using surveys, polls and idea lists.



Student Groups & Activities

Student Groups digital tools & resources

Give your student clubs access to unrivalled resources to support their own member engagement activities. Start with the tools to manage their web pages (keeping to your style and branding), add in messaging, an online shop to sell their goodies, events and tickets and your leaders have all the resources to run their own business and build practical skills too.

Activities Management

A dashboard of student group activities with tasks completed and stil outstanding

We know clubs and societies will need some support so Activities Management is included in your core MSL System.

It provides all the resources your clubs and societies need to run great events and activities for their members - online, in college and further afield. No need to chase paperwork as everything you need from them is done online:

  • Event checklists
  • Attendee registers
  • Resource requests e.g rooms, speakers, AV equipment
  • Team creation
  • Transport and fixture details.

Activities dashboards are included so you and your clubs can keep a track of everything they need to complete for an event and then celebrate their achievements.



MSL Student Group Finances & MSL Grant Applications

These optional modules provide online resources which your activities team will rely on for stats.

Student Group Finances for expenses management

Screens allowing students or committee members to submit expense claims for their group's activities

Student Group Finances will save your finance and activities teams time and paper!

Ensure the smooth processing of all money and expenses requests from your student groups without the paper trail with digital forms and workflow for income and expenditure requests.

Up-to-date account balances direct from your finance system complete the process.

Grant Applications to support activities

Grant Applications help your student groups achieve more with online access to everything they need to request funds to support their activities.

Configurable workflow guides committees through your online applications without the need for paper forms and a trip to your activities office.



Events & eCommerce

End-to-end event management

An online event calendar filtered by society activities

Make it as easy as possible to encourage students to participate and feel part of your community.

Your MSL System includes event calendars to display anywhere on your website, event templates (for regular events and ticketed activities) and reports on every aspect of event activity from tickets sales to attendance.

If you want to open up events to non-students you can easily sell tickets to guests and the general public through your website shop, reception or other outlets in college.

We were able to monitor everything from our end and had well over 2000 people on the website, processing payments and all able to view our Summer Ball event details without issue. Thanks for the amazing support!- University of Plymouth Students' Union

native events  integration

A free, optional plug-in for MSL clients provides a range of additional native features including digital wristbands, ticket scanning and features to build a following. Used either in conjunction with MSL’s popular events tools or as the sole events platform, the native partnership gives MSL clients more choice and flexibility to promote and deliver great events.



Door Entry & Venues Management

Support the smooth running of all your events held at dedicated venues:

  • Safely improve door entry speed
  • Accurate capacity monitoring across multiple venues, entry and exit points
  • Allow quick access by scanned ticket, e-ticket and cards allocated to college cards
  • Create guest lists (and banned lists); manage meal choices and seating
  • Generate PPL calculations
  • Deliver detailed event reports to those who need them as soon as the doors close

MSL Attendance to keep everyone safe

Animation showing a visitor checking into a room or venue to track attendance

MSL Attendance makes it easy to maintain records of students, staff and visitors to your meeting rooms and events or any organised gathering where a ticket isn't required for entry.

Attendance can be used attended by a member of staff or unattended for staff, students or visitors to check themselves in.



eCommerce & Point of Sales

It's easy to sell memberships, tickets, college and club merchandise with your online shop and physical points of sale facilities - and you benefit from low per basket transaction costs, minimal set up and express check-out facilities.

Shops include stock control, delivery information, product customisation, purchase history and comprehensive reporting on every aspect of your commercial operations.

The MSL System also integrates with popular financial software including Sage, Pegasus and SAP helping to make life easier for your finance team.

Listings to support advertising 

Bring great offers and relevant information to your website users by creating and managing space for advertiser content.

  • Define ad space on your page templates
  • Add a directory of local businesses or recruiters
  • Offer 'premium' spots for commercial partners.

Say hello!

We treat our clients like they're part of the family -- when we say you’ll have our full attention, we mean it.